Raising the next generation of builders

KidFounders is on a mission to teach every kid that they can create something of value—not someday, but right now.

Our Story

KidFounders started at a kitchen table.

As a parent, I watched my kids spend hours consuming content—videos, games, apps—but rarely creating anything of their own. I wanted them to understand that the things they use every day were built by people who started with just an idea.

So I began teaching my own kids basic business concepts on weekends: brainstorming ideas, sketching logos, figuring out how much a lemonade stand actually costs to run. They loved it. Their friends wanted in. That weekend experiment became KidFounders.

Today, KidFounders is a 22-week interactive course that gives kids the tools, confidence, and creativity to think like entrepreneurs—and have a blast doing it. Every lesson is designed so families can share the journey together.

What we believe

Kid-First Design

Every screen, word, and interaction is built for how kids actually learn—not how adults think they should.

Family Involvement

Parents aren’t left out. Progress dashboards and presentation nights keep the whole family involved.

Learning Through Play

XP, badges, streaks, and friendly challenges make entrepreneurship feel like an adventure, not a chore.

Real-World Skills

Critical thinking, creativity, communication, and financial literacy—skills that last a lifetime.

The 22-week journey

From first idea to final pitch, here is what kids experience.

  1. Weeks 1-2

    Entrepreneur & Ideas

    Discover what an entrepreneur is and learn that great business ideas are everywhere.

  2. Weeks 3-4

    Customers & Business Plans

    Figure out who the customer is and draft their very first business plan.

  3. Weeks 5-6

    Money Math & Prototyping

    Understand costs, pricing, and profit, then build a prototype of their product or service.

  4. Weeks 7-8

    Marketing & Pitching

    Create a marketing plan and learn to deliver the perfect pitch.

  5. Weeks 9-10

    Teamwork & Technology

    Learn how teams work together and explore technology and AI tools for business.

  6. Weeks 11-12

    Launch Your Business

    Run a launch day simulation, build a portfolio, and celebrate the first big milestone.

  7. Weeks 13-14

    Selling & Customer Service

    Learn the art of friendly selling and how to turn every customer into a fan.

  8. Weeks 15-16

    Smart Money & Operations

    Build budgets, save and reinvest profits, and design simple systems that keep a business humming.

  9. Weeks 17-18

    Online Marketing & E-Commerce

    Discover how businesses reach people online and how online stores work — safely, with a parent’s help.

  10. Weeks 19-20

    Negotiation & Growth

    Master win-win deals and learn what it takes to grow a business the smart way.

  11. Weeks 21-22

    Business for Good & Grand Showcase

    Use business to help the community, then celebrate the whole journey at the Grand Showcase.

Give your kids a head start

The entrepreneurial mindset is the gift that keeps giving. Start the adventure today.

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